3d printing & banking : tangible banking | alexandros stasinopoulos | strategic+product design | ...................
  3d printing & banking : tangible banking

banks sell intangible services. but their brand message and relevance to their customer’s everyday lives could be much stronger if they would become tangible.

through 3d-prnting technology banks could offer tangible products that could stress their image as a solution provider that could enhance its customer’s feeling of security (someone to rely on) and provide new relevant experiences. these could be achieved by setting up 3d-printers next to its atm stations. here, is presented a service a bank may provide related to small every-day life inconveniences.
banking services become Tangible. in this way, banks will not only be in people’s hands but also in their hearts.

-more thoughts and ideas by alexandros on the way 3d-prinitng technology could be implemented by service providers (mainly) as a three-dimensional marketing tool are reported in the blog of visionmobile
-more thoughts and ideas by alexandros on  3d-prinitng technology towards an open-design approach you can read here

 

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